Stands for events
What characteristics should the stands have for events? Aesthetics and functionality.
The design and construction of stands for events or exhibitors for fairs, companies seek that the service is comprehensive, covering all phases, from the initial planning, to assembly at the fair or congress.
The design must be functional, adjust to the available space, making every centimeter profitable in an aesthetic and advertising way, so that the stands for events represent the corporate identity of the brand or signature.
In Agusta BC Crea we cover from practical, fast and economic solutions to stands for events that are design, with a greater budget and high benefits. Each client exposes their needs and we evaluate the characteristics of the stands for events that we can offer.
What are the key aspects that we analyze?
The type of event
The magnitude, the space and the type of event (sector, characteristics, type of guest ...) helps us to determine the characteristics of the stand, the type of structure, the technological elements that we must use ... Obviously, stands for Mobile World Congress will be very different than the stands for Alimentaria, because the theme conditions absolutely everything.
Each commercial campaign pursues a goal of conversion (attracting customers, getting leads or "potential customers" ...) From our company of comprehensive reforms and stands we thoroughly analyze the marketing plan of each company or firm, to coordinate stands for events that we design, manufacture and assemble, adjusted to a common purpose, to make the investment profitable.
If for example we want the fair or event to aim to close customers, then we must reserve a more private or close space to close the agreement. On the other hand, if we seek that the stands for events help us to impact the user or guest, the design of the stand will be completely different, because the branding determines our objective or marketing plan.
Stands with identity, functionality and service
Perhaps because of the experience, the dedication or training in new trends in design and construction, our stand company in Barcelona knows how to look beyond furniture, to achieve a stay, a perfect combination that blends identity, functionality and service.
Call to action
In design sometimes less is more. When we seek to impact a client, we should not focus on a greater number of signs, screens or colors. In design of stands for events, sometimes to draw attention we must opt for originality, in the fair visual elements that guide the visitor towards a conversion goal: that they know you, that they buy you, that they subscribe or they leave the data ...
Before planning booth stands, we determine key aspects such as the type of floor covering, the architecture (if you need a roof, for example), the type of lighting, the type of technology (tablets, televisions, ...)
With regard to corporate identity, we closely agree on the color chart or texts and typography, advising the company on marketing and design.